Risky business: Turning stats into stories

Ilan Goodman

A professional development event with Ilan Goodman, Researcher, Winton Centre for Risk and Evidence Communication, University of Cambridge, organised by your MJA

Ultra-processed food increases risk of death by 62%’

‘HRT DOUBLES the risk of suffering deadly blood clots’ 

‘Alarming new research claims 70,000 deaths a year are caused by our increasingly sedentary lives’

This session will explore how key statistics from medical & health research can be effectively communicated to a general audience. Without any fancy maths or formulae, we will focus on three statistics commonly used to summarise the results of research: hazard ratios, odds ratios and relative risks.

Moving between original research papers, press releases and journalistic articles, we will look at some real examples of how these numbers can be turned into accurate and engaging copy.

Participants will experiment with ways of translating specialist stats from research abstracts into accessible sentences.

Date: 18:30 – 20:30 Wednesday November 20, 2019

Venue: Edelman, Southside, 105 Victoria Street, London, SW1E 6QT

The event is free to MJA members but registration is required (use the form below to register).  Non members may join the MJA in order to attend by completing the registration form below indicating you are joining the MJA to attend, and then ensuring you visit our membership pages to find out more on membership and to join.

RSVP Risky business: Turning stats into stories

    This event is free for MJA members only. However you can join the MJA and then attend the event for free. If you select to join you will be redirected to the application form once you submit your RSVP.
Sallie Robins

Author Sallie Robins

 MJA Administrator

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